By: Sirithumgul, P., Prasertsilp, P., Suksa-Ngiam, W., and Olfman, L., 2019, in The Americas Conference on Information Systems (Virtual Conference) (AMCIS), Cancún, México,pp.1-10, https://aisel.aisnet.org/cgi/viewcontent.cgi?article=1327&context=amcis2019, AIS Electronic Library (AISeL) Views: 200